Sponsored by Cape Fear Valley Health.
Fayetteville’s newest Cape Fear Valley Health medical clinic is open for business and is welcoming patients.
On November 3, SameDay Medical began offering local residents a new option for convenient access to health care. The facility held its official ribbon cutting on October 30, and its staff could not be more thrilled.
“I’m super excited to bring this clinic to our community and to start taking care of patients,” said Brittany Bailey, service line director for SameDay Medical clinics and primary care clinics in Hoke and Fayetteville.
And this is just the beginning. Over time, SameDay Medical will expand to 12 locations across the Sandhills area and into southeastern North Carolina, Bailey added. The clinics, which are part of Cape Fear Valley Health, are standalone facilities with their own recognizable brand.
“We’re making history right now with this concept,” Bailey said.
LaTisha Thomas, manager of operations at SameDay Medical, serves dual roles with other Cape Fear Valley Health clinical providers.
“I oversee the SameDay Medical staff, ensure the clinic runs smoothly, and everyone has a smile on their face,” she said.
SameDay Medical bridges the gap between patients’ primary care physicians and the hospital emergency room, Bailey said.
“If you can’t schedule an appointment with your regular doctor right away because appointments are a couple of weeks or months out, but your illness is not urgent enough to go to the emergency department, then just walk into SameDay Medical, and we’ll take care of you,” she said.
The clinic treats patients of all ages, from infants to older adults, and for those without primary care physicians who rely on walk-in clinics, SameDay Medical is a convenient and affordable option.
At SameDay Medical, billing and payment terms are patient friendly. The clinic accepts most insurance plans and charges the usual primary care copays, which cost less than emergency department visits.
And if a patient has no insurance, a healthcare provider will still see them.
“We charge a $50 fee when they come in and then bill the rest,” Bailey said. “We don’t turn people away.”
SameDay Medical is also tailor-made to alleviate the pressure on emergency departments that are often crowded with long wait times by treating patients whose illnesses and injuries may not be true emergencies.
“It saves everyone, from patients to providers and hospital personnel, time and money if they can stay out of the emergency department,” Bailey said.
The Journal of Healthcare Management published a research article in 2025 that found “lengthy wait times for appointments with clinicians are a major source of frustration for patients, and difficulties with access” to health care represent a serious public health concern. According to the research article, same-day medical clinics are effective in alleviating the problem and are “a patient-centric means of improving healthcare delivery” by reducing the amount of time people spend seeking treatment.
Open from 8 a.m. until 8 p.m. seven days a week, and typically, SameDay Medical’s most intense rush hours are early morning, when people are heading to work, and after 5 p.m. as they return home.
Appointments are also available as a convenient option for busy patients on the go.
“You don’t have to worry about taking much time out of work,” Bailey said. “You can absolutely schedule your appointment early, late, or around your lunch hour.”
The spacious facility on Raeford Road, with its distinctive royal blue and white exterior, is warm and inviting on the inside with a roomy and comfortable waiting area. The office features seven patient rooms and offers on-site lab and X-ray services and point-of-care testing.
“If you come in and tell us your throat’s really sore, we’ll swab it, perform a strep test, and it takes 15 or 20 minutes for the result to come back,” Bailey said. “So, whether patients have COVID, the flu, RSV, mono, or any other illness, we can find out while they’re here.”
From allergic reactions to headaches, colds, sprains, and lacerations, SameDay Medical offers treatment for a variety of issues, whether it’s lung ailments like asthma, bronchitis, and flu, infections, insect or animal bites, minor burns and exposure to chemicals, and issues involving workers’ compensation claims.
The clinic is also a go-to facility for vaccines to stave off the flu, shingles, COVID-19, and other infectious diseases.
For patients with serious illnesses or injuries to bones and joints, the healthcare team will refer them to specialists.
“If a patient is experiencing a true emergency, we’ll get them stable in a patient procedure room, call an ambulance, and have them transported to the emergency department,” Bailey said.
As SameDay Medical attracts more patients, Bailey expects the clinic to have two full-time providers available for every shift and predicts that as word about the clinic spreads, the patient load will grow to at least 80 a day.
“We’re a convenient service in a high-traffic location, so I anticipate we’ll stay busy,” she said.
The facility is still new and not well-known yet, but feedback has been positive so far, Bailey said.
“So far, so good,” she said. “Our patients have been very happy with their wait times, the amount of time they spend with our providers, and the care we’re giving them.”