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Veteran-owned Fayetteville Bakery & Cafe is serving up local coffee, desserts and charm


By Kathryn Kelly

Up the road from a few unnamed multinational coffee chains is a cozy coffee shop and bakery that’s serving up gluten-free goods and hometown charm.

Started by local entrepreneur, former fire fighter and U.S. Army service member Franco Webb, Fayetteville Bakery & Cafe is our city’s newest pitstop for a quality cup of java or fresh baked goods. Located in The Shops at Boone Trail Center in the former Village Coffee Shop space, Webb is dedicated to reviving the space as a haven for coffee lovers and local business supporters.

The primary inspiration behind the shop is in the name: Fayetteville. Webb and his girlfriend and business partner Tiffany Ketchum consider themselves huge proponents of our community. They aim to bring in local artists, photography and landmark imagery to decorate the space, which opened mid-April of 2021.

Besides the atmosphere, you’ll find similar heart and soul in the delicious coffee and baked goods. Their coffee is locally roasted; their flavoring and syrups are all-natural and allergen-free and every cup is poured with a smile, making these cups of love a little extra warm for their loyal patrons.

Behind the counter, you’ll find Ketchum baking up a storm using only gluten-free and dairy-free ingredients. She always loved to bake but discovered her food allergies later in life that made this passion a bit of a challenge. After years of testing a wide range of alternatives to the all-purpose flour and dairy-filled butter that most bakers rely on, she settled on some tried-and-true favorites that turned into pastries so decadent you can’t even tell the difference.

If you’re not into the gluten-free scene, the cafe also features baked goods from a Puerto Rican baker based in Hoke County. These offerings include pan de agua, guava cream cheese cake, tres leches cake, and much more that often quickly fly off the shelves.

The cafe hasn’t been open long but is determined to make waves in the community. On Sunday, they held a Memorial Day tailgate with complimentary food, beverages and family activities in an effort to support the community and welcome all that wanted to be a part of it. As the summer goes on, they hope to host local musicians and theme nights to further connect with their customers and the community as a whole.

You’ll also find beautiful, fresh flower bouquets for sale.

Not long after opening, the shop was given the ability to feature the Fayetteville Cumberland Economic Development Corporation’s signature coffee drink – the “Can Do Brew.” After being presented a few options, the organization chose an oatmeal cookie-inspired concoction that tastes like local spirit.

For a break from the hustle and bustle and to try a truly local gem, give Fayetteville Bakery & Cafe a try at 3037a Boone Trail, Fayetteville, NC 28304 Monday-Friday 6 a.m. - 7 p.m., Saturday 8 a.m. - 5 p.m. and Sunday 8 a.m. - 3 p.m.