Log in Newsletter

Business Notebook: Cape Fear Valley Health announces leadership changes

In other business news: Library receives internet connectivity grant; Massage Expert hosts ribbon cutting; FTCC hosts business webinars


Three changes among Cape Fear Valley Health’s leadership team were recently announced.

Chris Tart was named the new president of Hoke Hospital in August. Tart was previously president of Highsmith-Rainey Specialty Hospital.

Michael Tart — no relation — is the new president of Highsmith-Rainey Specialty Hospital, and Stephen Fife was named vice president of ambulatory services for the health system, according to a news release.

Michael Tart had been vice president of ambulatory services; Fife was previously president of Bladen County Hospital, the release said.

Chris Tart has been with Cape Fear Valley Health for 18 years in many leadership roles, including vice president of professional services, managing pharmacy, radiology and pathology sServices and the Cancer Center. He received his doctor of pharmacy degree with distinction from the University of North Carolina at Chapel Hill. He remains the supervisor of pharmacy services and the Cancer Center.

Michael Tart began his new job in September. He has been with Cape Fear Valley Health for nine years, holding several leadership roles including executive director of Cape Fear Valley Medical Group and director of finance for ambulatory services.

A native of southeastern North Carolina, he attended East Carolina University, where he earned his bachelor’s and master’s degrees in business administration with a concentration in health care administration. He will remain as supervisor of Fayetteville Ambulatory Surgery Center and Cape Fear Valley ExpressCare locations.

Fife joined Cape Fear Valley Health at Bladen County Hospital in December 2014 as manager of the finance department and was promoted to director of finance in 2016. Fife became president and CFO of Bladen Healthcare in 2019. He is a graduate of UNC-Wilmington’s Cameron School of Business with a bachelor’s degree in accounting and has a master’s degree in business administration from East Carolina University.

Library receives grant for internet connectivity program

The Cumberland County Public Library received a $1,500 grant from the Public Library Association to conduct workshops using the new DigiLearn Affordable Connectivity Program developed in collaboration with AT&T.

The library is among 50 nationwide to receive the funding, according to a county news release. Library staff members will use the funding for workshops at several of the system’s eight locations.

The Public Library Association Affordable Connectivity Program Basics Workshop Incentive, supported by AT&T, enables libraries to conduct workshops that help families learn about ACP.

The Federal Communications Commission program helps families with affordable internet service, the release said. More information is available at ACP Basics digital course and workshop materials.

According to 2021 census figures, 13% of Cumberland County households are without a broadband connection, and estimates are that most of those households qualify for the ACP.

“Connectivity to reliable, affordable internet is critical for access to many services and information,” said Library Director Faith Phillips. “We are excited to continue to bridge the digital divide in our community.”

The Affordable Connectivity Program basics course and more digital literacy resources are available in English and Spanish through AT&T ScreenReady and PLA’s DigitalLearn.org. Digital navigators at the library will help participants use these resources in upcoming workshops.

The Public Library Association was founded in 1944 and is the largest association dedicated to supporting public library professionals.

For more information, visit cumberlandcountync.gov/library.

Massage Expert hosts ribbon cutting at new location

Massage Expert will host a ribbon cutting at its new location in Fayetteville from 11 a.m. to 2 p.m. Monday, according to a news release.

The ceremony is open to the public at 2000 Fort Bragg Road, Suite 4, across from Terry Sanford High School.

Free chair massages will be provided by Fayetteville Technical Community College’s massage school will be offered, according to the release. Food, giveaways, and raffles will be provided by local businesses.

Alfonso Smith is the owner of Massage Expert, which moved Lumberton to Fayetteville.

Fayetteville Tech hosts free webinars for business people, entrepreneurs

Fayetteville Technical Community College will host free webinars for current and aspiring business people and entrepreneurs. 

The Small Business Center hosts webinars every Tuesday on a variety of business topics, according to a news release. The 90-minute sessions are held at 2 p.m. and again at 6:30 p.m. Registration is free.

The schedule includes:

  • Sept. 19: “Finding Your Customer and Creating a Marketing Plan.” 
  • Sept. 26: “Dynamite Marketing on a Firecracker Budget for Small Businesses.” 
  • Oct. 3: “The Treasure Hunt: Finding the Funds for Your Small Business.” 
  • Oct. 10: :Creating a Winning Business Plan.” 

For more informatio or to register, visit http://tiny.cc/ftccsbc2 or contact the Small Business Center at FTCC at ftccsbc@faytechcc.edu or 910-678-8496.

The Small Business Center is part of the FTCC Center for Innovation & Small Business in the general classroom building at 2817 Fort Bragg Road.  

The CityView News Fund is a nonprofit organization that supports CityView’s newsgathering operation. Will you help us with a tax-deductible donation? 

Fayetteville, business, Cape Fear Valley Health, FTCC, Massage Expert, library